‘Projects like Ant-Man and The Wasp: Quantumania have seen a steep box office drop in their second and third weekends in theaters.’
Watching Quantumania will tell you why it didn’t do that great. It was a decent movie, but the MODOK character was just bad and definitely detracted from the experience.
There are bones of several movies buried there. One of them could have been decent. Way too many studio edits and reshoots
Ant man hit at the wrong time for the MCU. A few years earlier and it would have been dismissed as a one off. Now it’s the flag ship of Marvel’s failings.
I’ve noticed that only some of the shows say “A Kevin Feige Producfion.”
They were pushing for Disney+ content and I think he was forced to make too many shows at once.
They spread things too thin and now they’re going to give the guy whiplash by taking all away too many shows.
What they should do is say, “If you have a good idea for a show, we have a home for it,” and let Feige continue to do his thing.
They’ve really been hit or miss recently, tending to slip more on to the miss side of the things. Just enjoyed Marvel things more on average previously than currently.
I see a couple of problems:
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Phase 4 was rudderless. There was no direction for it, and no clue where it was going until Loki broke open the multiverse on Disney+
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No physical media for Disney+ content. Your product will not be top of mind unless it’s physically available in every Walmart, Target and Best Buy.
Some people felt lost walking into Multiverse of Madness. They hadn’t seen WandaVision, Loki, or What If?. They didn’t even know WandaVision and Loki were a thing.
If Blu Rays had been out before MoM, it would have done much better.
Same deal for Quantumania… how many folks picked up on the fact that Kang was in Loki?
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This feels to me a lot like blaming the kids when dad comes home drunk. Some of the MCU movies have been absolutely great… some, not so much. Likewise for the Disney+ shows, for that matter. Just let each of them stand on their own two feet and stop casually casting blame on content that is at best only peripherally related.
And for crying out loud… stop force injecting political agendas into a movie which offer no meaningful contribution to the actual plot. I promise you, that’s done far more damage to movies than any of the Disney+ content.
Which movies pushed political agendas? I’m drawing a complete blank.
Falcon and the Winter Soldier obviously got political. She-Hulk was kinda accused of it with acknowledging incels. But those were shows and were relevant to the plots.