Archived version: https://archive.ph/w8JRj

Effective October 12, the company will raise the monthly price of its ad-free plans Disney+ and Hulu plans by more than 20%.

The Disney+ ad-free plan will rise by 27% to $13.99 a month in the US, up from $10.99. That’s double the $6.99 monthly cost Disney charged for the service when it first launched in 2019.

Hulu’s ad-free plan will increase by $3 a month, or 20%, to $17.99 a month. The ad-supported tiers for both services will remain at $7.99 each.

The price hikes come amid Disney’s continued efforts to slash $5.5 billion in costs this year.

The monthly prices of its two Hulu live TV packages will also increase by $7 each for both the ad-free plan and the ad-supported offering. ESPN+ will go up by $1 to $10.99 a month.

Additionally, Disney announced that starting September 6 subscribers in the US will have access to a new ad-free bundled subscription featuring the ad-free Disney+ and Hulu services for $19.99 a month.

  • UnfortunateTwist@beehaw.org
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    11 months ago

    efforts to slash $5.5 billion in costs

    Oh, pass it on to the consumer. Pay no attention to the millions they’re paying each C suite exec.

    I was considering switching from Netflix to Hulu, but never mind. When wages don’t increase along with inflation…

  • Vodulas [they/them]@beehaw.org
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    11 months ago

    I am already about to cancel the ones I pay for. It sucks because I’ve always been about paying for things when I am able because it supports the creators. Turns out that’s not true, and I can’t even share it with my friends that can’t afford it. Guess I’ll pull a Nick Fury and retrieve my eye patch from a mausoleum

    • Link.wav [he/him]@beehaw.org
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      11 months ago

      I thought I’d be pirating a lot after I dropped Netflix in June, but instead I’ve regressed to physical media and checking out DVDs from the library

    • GiantBasil@beehaw.org
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      11 months ago

      I feel the same, what’s even the point of paying for all these fragmented services if turns out the the creators are not really being paid and we can’t even share it? On top of it Disney already said they’ll be vaulting stuff from the services once the strike ends…

  • Storksforlegs@beehaw.org
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    11 months ago

    Disney keeps losing value… In light of what they’ve said about the striking creators, this know this wont be passed along to the people making the content. Even if they treated their people well, what new content do they have that Im willing to pay such huge hikes for?

    Also for a service primarily aimed at families and kids (who will consume disney content wherever they go away from their “home isp” a lot) this seems especially dickish. I predict a big backlash.

    • Scrubbles@poptalk.scrubbles.tech
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      11 months ago

      Families who kids go to college, who have kids who can’t afford Disney on their own, whatever. Sadly Netflix did it and people signed up and gladly opened their wallets and gave over their money. If people cancelled all together they could actually make a statement, but people are stupid. A person is smart but people are stupid.

  • ted@beehaw.org
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    11 months ago

    Thank Netflix for pioneering another movement in streaming.

    I don’t really care to blame Netflix for Disney’s actions.

    Oh well, luckily the open seas won’t turn me away.