• magnetosphere@fedia.io
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      2 hours ago

      Still, “under $2,000” for a corporation of that size is a surprisingly low amount, compared to the others. Not even worth the negative publicity. Odd choice.

    • Lost_My_Mind@lemmy.world
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      3 hours ago

      Ah, a history joke! Don’t forget Coke(Fanta)! Also, the history of Volkswagon is pretty interesting.

      The surprising part is, despite everything Henry Ford believed, I don’t remember ever hearing Ford being on that list.

        • Lost_My_Mind@lemmy.world
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          1 hour ago

          I get the first one…no idea what the second references. It sounds like if something from transformers were crossed with the matrix, and handled by santa claus.

          Which if that existed sounds kind of terrifying.

  • CosmoNova@lemmy.world
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    2 hours ago

    And nobody was surprised. I predict most advertisers will return by the end of January for the same reasons they left previously: It’s the right business decision at the right time. Remember that the next time a corporation makes a pledge. It’s always about money.

    • proudblond@lemmy.world
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      54 minutes ago

      We just did. Only reason it took this long is because it auto-renewed this time last year for a year slightly ahead of when we thought it was gonna do that. Oops.

  • harrys_balzac@lemmy.dbzer0.com
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    3 hours ago

    I dropped Xitter as soon as it became apparent that Elon was going to buy it and started pirating Disney (and everyone else) shortly after. Couldn’t tell you the last time I bought anything IBM but I’ll have to be more careful about it. I’m switching to a local fiber provider so I’m leaving comcast in a couple of weeks.

    • Lost_My_Mind@lemmy.world
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      3 hours ago

      Is it bad that for a brief moment when you said you were switching to a local fiber provider, I thought you were talking about making sure you tdke healthy poops?

  • Tehhund@lemmy.world
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    2 hours ago

    Did anyone read the article? Besides the top 2, these amounts are paltry:

    Data by MediaRadar showed that Comcast, which spent less than $1.5 million on X this year, was followed by Warner Bros. Discovery at $1.1 million, whose ads are supporting theatrical releases of movies, and Disney at under $550,000. Lionsgate spent less than $230,000, while IBM allocated under $2,000.

    That’s embarrassing.

  • bobs_monkey@lemm.ee
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    6 hours ago

    “X’s owner now has the ear of the president-elect, a man who has a long history of helping his friends, and punishing his enemies,” said Max Willens, senior analyst, at Emarketer. “Sending at least a trickle of ad spending toward X may be seen as good for business, albeit in an indirect way.”

    There’s the article in a nutshell. Give Elmo money or face the wrath of the Diaper-in-Chief.

  • Justin@lemmy.jlh.name
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    6 hours ago

    When have Comcast, Disney, or IBM ever have been on the wrong side of history? /s

  • Avid Amoeba@lemmy.ca
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    4 hours ago

    This is beautiful! It’s like a textbook example for everyone paying attention to draw crisp conclusions for how the system works.

    • sunzu2@thebrainbin.org
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      4 hours ago

      if people haven’t caught that half the shit we read in the headlines is literally means nothing, just slop at this point, i don’t know man… just take me to the fucking farm already, put me out of my misery

      • Lost_My_Mind@lemmy.world
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        3 hours ago

        Takes sunzu2 to the farm, and hooks them up to the milking machine

        …what? I can’t kill you for meat. Nobody eats human meat. But I can milk ya!

  • partial_accumen@lemmy.world
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    5 hours ago

    I almost can’t blame them. A majority of Americans voted for fascism and racism. These are their customers.

    • itsworkthatwedo@sh.itjust.works
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      4 hours ago

      A majority of American citizens who voted…that’s an important distinction. Roughly 29% of voting age american citizens and 22% of all american citizens - a sizeable minority but a minority nonetheless - voted for fascism and racism.

    • frunch@lemmy.world
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      4 hours ago

      They don’t care where the money comes from, and at this point they know there’s no cost to their reputation for doing shit like this either.